Meeting Overview

Getting the right marketing message out to a target demographic has taken on a newfound level of importance in the current economy. This has placed additional pressure on Chief Marketing Officers to perform and remain innovative, though the relative tenure of the job remains short.

It is against this backdrop that Argyle Executive Forum presents its 2009 CMO Leadership Forum, which will take place in Miami, bringing together the marketing leadership from approximately 75 public and private large-cap and mid-cap corporations, complementary areas of executive leadership, as well as select advisors.  The forum will focus on several areas including (but not limited to): staying relevant in a turbulent economy, globalizing marketing messages in a shrinking world, maximizing opportunities in a cluttered market space and marketing accountability.

Please note that the limited seating for members of the advisory community is offered first to those that are supporting the event as sponsors. Participation by partnership organizations (advisory firms, vendors, etc) is limited to clients of Argyle Executive Forum. Argyle meetings are by invitation only. If you did not receive an invitation but would like to inquire about attendance, please click here.

*Press policies for member meetings are set at the individual session level. Some sessions may be on the record, while others are off. Please consult the meeting agenda, which will indicate which sessions are off the record. To inquire about media presence, please click here.

Perspectives By:

Barney T. Bishop, III
President & CEO
Associated Industries of Florida

Sheila Chapman
Executive Director, Marketing
PMSI, Inc.

Brenda Freeman
Chief Marketing Officer for Turner Media - Young Adults & Kids Media
Turner Broadcasting System, Inc.

Lisa Kranc
Senior Vice President of Marketing
AutoZone, Inc.

Greg Merritt
Vice President, Global Marketing
Cree, Inc.

Wes Moore
Director of Product Marketing
Aprimo

Tom O'Toole
Principal, O'Toole Associates
and
Adviser, Diamond Management and Technology Consultants, Inc.

Emilio Pardo
Executive Vice President & Chief Brand Officer
AARP

Faith Taylor
Vice President Sustainability and Innovation
Wyndham Worldwide

Farnaz Wallace
Executive Vice President & Chief Marketing Officer
Church's Chicken

Registration is closed for this event

Date: Thursday, April 30, 2009

Time: 7:45am – 12:05pm

Location: Miami, FL
*Event location will be disclosed to attendees upon completion of the registration process.

Advance registration is required for all member meetings. Registration is not available onsite.

To download the program from this member meeting please fill out the form below:

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