Chief Marketing Officers currently stand at the intersection of the awakening economy and the ever growing importance of social media. The combination of these forces has brought a host of new opportunities and challenges to the forefront of the CMO office. For instance, while the utilization of social media has now become one of the bedrocks of marketing, questions still remain about how to successfully implement it and to measure its ROI.

These are amongst the questions that will be discussed at Argyle Executive Forum’s 2010 Chicago CMO Leadership Forum. Other areas of discussion will include how to drive growth by leveraging customer insight, implementing lessons learned from the recession and the growing importance of brand integration. The event brings together 100-115 CMOs and Direct reports from public and private, large and mid cap corporations, complementary areas of executive leadership (CEOs, CFOs & COOs), as well as representatives from the event's underwriters.

Please note that the limited seating for members of the advisory community is offered first to those that are supporting the event as sponsors. Participation by partnership organizations (advisory firms, vendors, etc) is limited to clients of Argyle Executive Forum. Argyle meetings are by invitation only. If you did not receive an invitation but would like to inquire about attendance, please click here.

*Press policies for member meetings are set at the individual session level. Some sessions may be on the record, while others are off. Please consult the meeting agenda, which will indicate which sessions are off the record. To inquire about media presence, please click here.

Perspectives By:

Lisa Arthur
CMO
Aprimo

Cam Balzer
Vice President, Marketing
Threadless

Howard Belk
Co-President & Chief Executive Officer, Chief Creative Officer
Siegel+Gale

Robin Blunt
Vice President, Retailer Marketing
Simon Property Group

Tony Bombacino
Chief Marketing Officer
Restaurant.com

Philip B. Clement
Global Chief Marketing and Communications Officer
Aon Service Corporation

Kendall Collins
Chief Marketing Officer
salesforce.com

Mark Colombo
Senior Vice President, Digital Access Marketing
FedEx Services

Mark DiVito
Manager, Market Intelligence
CCH, a Wolters Kluwer business

Dave Knickerbocker
Senior Executive Director, Marketing & Business Development
Chicago Blackhawks

Slade Kobran
Chief Marketing Officer
Infogroup

Dick Lynch
Chief Marketing Officer
Popeyes Louisiana Kitchen

Rob Malewicki
Vice President - U.S. Customer Information & Analytics
W.W. Grainger, Inc.

Dan Marks
Chief Marketing Officer
First Tennessee Bank

Mike Nelson
Vice President of Sales, NCM Fathom Business Events
NCM Fathom

Tom O'Toole
Senior Vice President, Chief Operating Officer, Mileage Plus Holdings, LLC
United Airlines

William Ogle
Senior Vice President and Chief Marketing Officer
Motorola Mobility, Inc.

Joseph Paulsen
Senior Vice President, Marketing Analytics
Experian Marketing Services

Fabian Pereira
Vice President - Marketing
Johnsonville Sausage, LLC

Brian Quinton
Executive Editor, Chief Marketer Magazine
Editor at Large, Promo

Jeff Rohrs
Vice President, Marketing
ExactTarget

Marc Rosenstock
Director, CRM
Kimberly-Clark

Ritu Shah
Director IT Commercial Systems
Baxter Healthcare Corporation

Arun Sinha
Chief Marketing Officer
Zurich Financial Services

Tim Suther
Chief Marketing Officer and Senior Vice President
Acxiom

Jason Tafler
Chief Executive Officer
PointRoll

Alex M. Yoder
President & Chief Executive Officer
Webtrends