Christa Carone is the chief marketing officer of Xerox Corporation. She was named to this position in September 2008, and was appointed a vice president of the corporation in May 2010.

Carone is responsible for global marketing strategy and initiatives that include advertising, experiential marketing, public relations, internal communications, integrated campaigns, interactive and social marketing, and the Xerox Foundation. She is also the steward of the company's brand, leading global activities that serve to protect the value of the Xerox name and multi-billion dollar brand. 

In September 2009, Carone led the multi-stakeholder communication strategy for Xerox’s $6 billion acquisition of Affiliated Computer Services, the largest acquisition in Xerox’s history.  One year later, the company launched its most significant marketing campaign in decades to shift legacy perceptions of the brand now that Xerox is the world’s leading enterprise for business process and document management.

Prior to the CMO role, Carone was vice president of global communications, leading Xerox's public relations, internal and corporate communications, and community relations initiatives. She was the company’s chief PR strategist and spokesperson during Xerox’s turnaround period in the early 2000s.  During that time, Carone led the public relations efforts for all corporate matters including leadership changes, divestitures, financing transactions, governance, and other highly visible corporate affairs.

Carone joined Xerox in 1996 as communications manager for the company's manufacturing and supply chain division. She was named corporate media relations manager in 1998 and head of corporate public relations in 2001. In July 2007, she broadened her role to include all worldwide public relations activities and was named to head up Xerox's newly created Global Communications organization.

Prior to joining Xerox, Carone managed communications and public affairs for health care companies in Rochester, N.Y., and Baltimore. She received a bachelor's degree in communications from the State University of New York, College at Geneseo. She is an alumni advisor for SUNY Geneseo, a member of the Arthur Page Society, and an advisory board member for the Center for Reputation Management at Drexel University. 

Carone is a board director of the Ad Council and the event management software company, etouches. In 2010, she was named one of the best marketers of the year by BtoB Magazine.  In 2011, she received a SABRE award for individual achievement in public relations and was honored by the Advertising Women of New York for innovative brand marketing.

 

Allison Cerra is Vice President of Marketing, Communications and Public Affairs for Alcatel-Lucent in the Americas Region.  In this capacity, Allison oversees marketing strategy and communications and engages with North and South American service providers on go-to-market strategies for new product launches, including video, broadband and mobile services.  Prior to her position at Alcatel-Lucent, Allison served in a variety of product management, marketing, sales and operations positions for various service providers, including GTE, Verizon and Frontier.

She recently co-authored Identity Shift:  Where Identity Meets Technology in the Networked-Community Age, based on extensive primary research involving more than 5,000 US consumers to address how communications technologies influence personal identity and the implications to service providers and marketers vying for trust as the new intangible currency.  She also co-authored The Shift:  The Evolving Market, Players and Business Models in a 2.0 World, also derived from primary research, that estimates a $100 billion market opportunity when networks are leveraged as development platforms.  In addition to both books, Allison has published multiple whitepapers and articles about emerging user broadband trends and market potential for next-generation services. 

Allison holds Bachelors Degrees in Marketing and Management from the University of South Florida.  She also holds Masters Degrees in Business Administration and Telecommunications from Southern Methodist University.  She serves on the boards of the World Affairs Council of Dallas/Fort Worth and the Telecommunications Industry Association.

 

Aaron Davis took up the position of Chief Marketing Officer at Schneider Electric in November 2008, with the objective of driving Schneider Electric’s position as the Global Specialist in Energy Management. His responsibilities include global marketing process development and the execution of marketing communications efforts, including branding, advertising, media relations, events, direct marketing, web, social media and more.

In 2010, the team launched the first Schneider Electric integrated and global campaign bringing together the broad scope of solutions and services in a single value proposition: You Deserve an Efficient Enterprise! The campaign results have been transformational in accelerating Schneider Electric's positioning, with double and triple digit results in web impact, revenue opportunities, and new customer acquisition.

Before leading the corporate marketing function at Schneider Electric, Aaron Davis most recently served as Global Chief Marketing/Sales Officer for APC, the world's leading provider of critical power and cooling services for networks and datacenters. In 2007, Schneider Electric acquired APC and formed the IT Business Unit, which includes the APC and MGE UPS Systems brands. In this role, Aaron was responsible for global marketing and sales functions and processes for the organization as well as operational execution across all channels and entities in North America in role of President, North America.

Previously at APC, he had been the EVP of the Small Systems Group for six years, an integrated global organization representing 90% of the entities revenues. In this role, Aaron had responsibility for global distribution, channel management, call centers and customer care.

Over the years, Aaron’s marketing teams have been instrumental in developing APC as a premiere brand in the IT market, supported by award-winning advertising programs that for two decades have been recognized for excellence and ROI orientation. In a short time, initial results for Schneider Electric have been equally promising, with strong performance on all brand and market based metrics.

He is a frequent and acclaimed speaker at marketing and thought leadership events, challenging peers with both creativity and a focus on results.

Aaron joined APC in 1989 as Director of Marketing and Corporate Communications after receiving his Masters from Columbia University Graduate School of Journalism, and his undergraduate degree from the Johns Hopkins University. Outside of work he is an avid cyclist and sailor.

 

Miles Dennison is a veteran sales executive with 15 years of experience driving breakthrough sales for best-of-breed digital media companies. As Senior Vice President of Sales, Miles spearheads the company’s sales efforts to Fortune 500 advertisers and agencies, as well as publishers and ad network partners.

Prior to DoubleVerify, Miles was Vice President of Advertising at Tremor Media, where he implemented a fully integrated sales strategy helping Fortune 100 advertisers transition from broadcast television to online video advertising. Miles managed a 23-person sales team focused on capturing broadband video and emerging media advertising revenue. Under Miles’ direction, Tremor forged partnerships with several top advertising companies, including MRC and Meredith Corp. During his tenor, the Tremor Media Sales team doubled sales in 2008 and increased sales by 60% for the first two quarters of 2009.

Before his role at Tremor, Miles acted as the director of sales at CNET Networks, where he realigned sales efforts around ZDNET, BNET, and TechRepublic. There, Miles implemented short term revenue goals and action plans that increased revenue by 50%. Miles also lead sales teams at IDG’s InfoWorld Media Group and Telemedia Communications.

Miles holds a BS in Communications from Southern Vermont College.

 

Peter DeNunzio is a recognized leader in the marketing world.

Throughout his career he’s worked at the center of a number of marketing revolutions. 

Starting with the globalization of brand stewardship.

And the persuasive power of data to inform marketing decisions.

The rise of digital communications and new channels.

And most recently the emergence of loyalty marketing and brand advocacy.

Highlights of his career include:

1. President, Carlson Marketing U. S. Loyalty – appointed following Groupe Aeroplan’s 2010 acquisition of Carlson Marketing Worldwide
2. President of Interpublic’s Draftfcb – and the opportunity to lead a merging company with a bold vision - to create the first truly multi-disciplinary communications agency that brings creativity and accountability to client business challenges
3. General Manager of the digital and direct marketing arm of the Ogilvy Group at a time of explosive growth and expansion
4. Managing Director, Ogilvy/ IBM EMEA - Leading a group of 150+ professionals in Europe dedicated to expanding IBM’s marketing presence across Europe, Middle East, Africa
5. Global brand stewardship for IBM through revived marketing initiatives in 20+ countries. Associated with award-winning eBusiness campaign. Won Euro Effie in 2000.

Along the way Peter has developed a reputation as an excellent judge and mentor of professional talent. He is particularly proud of his role in building a multi-national team to serve IBM in Europe and in forging a cohesive management team in the early days of Draftfcb.

 

Mr. Galvin has been a leader in managing customer interactions for over 20 years and was responsible for large organizations handling billions of customer interactions during his career. Prior to joining ClickFox, he was President of J Galvin and Associates, a consulting firm focused on delivering customer service strategies and technology to improve the customer service experience, including customer segmentation, call resolution tactics, retention strategies, care desktop assessments, call automation and workforce efficiency. He was Senior Vice President of Customer Care for Dish Network, where his strategic insight improved the efficiency and effectiveness of the organization, resulting in operational and customer experience improvements. Mr. Galvin has led diverse, large scale operations to deliver sales, service and technical solutions to customers in organizations such as MCI Telecommunications. Additionally, Joe has been a key player in start-ups and industry leading Customer Care Outsourcing providers.

 

Sam Gomez is the VP of Digital Marketing for Sony Music Entertainment’s catalog division, Legacy Recordings, where he oversees all Internet-related marketing activities. Primarily focusing on direct to consumer (D2C) commerce and social media strategy, he has served as the internal voice of change for 7 years. In an industry known for technology disruption, Sony Music’s digital revenues now exceed revenues from traditional physical goods.

During his tenure at Sony Music, Sam’s efforts have increased digital availability of Sony Music catalog; built trusted and profitable relationships with retail and marketing partners; and established Sony Music’s direct to consumer sales strategy. Most recently Sam and his team built a new daily deal site for music called POPMARKET.com. In less than a year, the site has become the most successful worldwide D2C commerce initiative within the music industry.

Previously, Sam held a similar role at Warner Music Group.

Sam holds a Bachelor of Music from the Steinhardt School of Education at New York University, where he was a member of the Dr. Martin Luther King Jr. Scholars Program. Additionally, he holds a MBA from the Leonard N. Stern School of Business at New York University, where he double majored in Marketing and Information Systems. He also received a double specialization in Digital Economies and Entertainment, Media and Technology.

 

Perry Hardt is Vice President of North America Marketing at Oracle Corporation responsible for all demand generation programs.  He oversees a team of 60+ marketers with a responsibility that spans Oracle's offerings across business applications, technology infrastructure and hardware for all customers in all industries in North America, representing 40% of Oracle's worldwide business.  He has been with Oracle since 2000 in various online and field marketing positions, initially responsible for Oracle US Public Sector.  He holds a BA degree from the University of Pennsylvania and an MBA from University of Maryland.  Perry is originally from Israel and currently resides in the Washington DC area his wife and 1 year old son.

 

Ashley is a 1999 graduate of the University of Florida with a Bachelor of Science in Marketing and Statistics. Post-graduation, she joined GE Capital on a Commercial Leadership Development Program, where she worked in new product introduction & product management.

She was a member of the Corporate Audit staff, holding positions across GE’s business units around the world. She assumed the position of Executive Audit Manager in 2006 and subsequently joined GE Optimization & Control in 2007, as the Chief Marketing Officer.

Ashley is now the Chief Marketing Officer for GE Measurement & Control, a $4B enterprise, serving “business to business” customers in energy, aerospace, industrial, and healthcare.

A native of West Palm Beach, FL she currently lives in Carlisle, MA with her husband Krisztian and daughters, Sydney and Reese.

 

Mark A. Hug is the Chief Marketing Officer for the Individual Life Insurance business at Prudential.  In this capacity, he has sales and marketing responsibility for all domestic individual life insurance sales through the company’s career agency sales force and third party distribution channels.  Mark is a member of Prudential's Marketing Council and serves as executive sponsor of the Multicultural Committee. 

Prior to joining Prudential in 2004, Hug was the President of Allmerica Financial Services.  His primary responsibilities included all aspects of marketing, product management and distribution of all life and annuity products.   Previous positions include Senior Vice President of Life and Annuity Products for The Equitable Life Assurance Society, where he was responsible for the design and management of Equitable’s insurance products and Head of Sales at The Aetna, where he was responsible for all distribution systems (brokerage, career agents, broker/dealers, banks and direct sales) for life, annuity and pension products.  Over the course of five years at The Aetna, he held a variety of positions involving life insurance products, marketing and sales.

Hug also previously served as Chief Marketing Officer for Connecticut Mutual’s Corporate Owned Life Insurance product line, and prior to that, he spent 11 years in the actuarial field at Transamerica Life Companies in Los Angeles.

Hug earned a B.A. degree in mathematics from the University of Notre Dame in 1979.  He is a Fellow of the Society of Actuaries, a member of the American Academy of Actuaries and registered principal of FINRA.  Hug is also an active participant in industry events, including the American College, AALU, LIMRA and the ACLI.

 

Mr. Inman brings over 20 years experience in marketing communications, integrated media, branding, advertising, customer retention and growth programs. Prior to joining 7thonline, he served as the Global Vice President of Marketing for iMANY, the leader in contract performance, where he was responsible for rebranding the company, increasing market share and raising the company's awareness in new markets. Prior to that, Mr. Inman served as the Vice President of Marketing for Lectra, the global leader in fashion technology solutions, where he was responsible for significant revenue growth through the development and deployment of integrated marketing strategies, lead generation, and marketing communications programs. He has also held senior marketing positions at leading enterprise software organizations including Information Builders and CA Technologies. Mr. Inman received a BA in Business Administration from Rider University in Lawrenceville, N.J.

 

Linda J. Leftrict is Chief Marketing Officer, Global Products and Services, at Laureate Education Inc. She joined Laureate Education’s online division in April 2004 as vice president, K–12 product management, where she was responsible for product management of all online master’s and doctoral programs for teachers, educators, and administrators. Shortly thereafter, in January 2005, she was promoted to the position of senior/divisional vice president of marketing, with responsibility for marketing communications, direct marketing, marketing research and analytics, public relations, and alumni relations for Walden University and its partner schools. In this role she provided leadership for a staff of more than 75 professionals. In January 2008, she was promoted to the position of Chief Marketing Officer for the newly formed Laureate Higher Education Group, a division of Laureate Education. Her role now encompasses marketing for Walden University, University of Liverpool Online, Kendall College, The NewSchool of Architecture and Design, Santa Fe University of Art & Design, The National Hispanic University, as well as international schools in Laureate’s hospitality, art, and design areas.

She brings to Laureate more than 20 years of global brand and product management experience in the food, health care, personal care, and education industries. Leftrict’s expertise includes assessment and development of new marketing and communication strategies for brands and divisions of Fortune 500 companies, such as Johnson & Johnson, Nestle, and The Pepsi-Cola Co. Altogether, across her career, she has successfully led business strategy development and execution to achieve P&L, market share, and brand equity goals for over 20 brands and businesses.

Prior to joining Laureate, she was a senior vice president with Ogilvy Public Relations Worldwide, based in Washington, D.C., in the agency’s health and medical practice. Between 2000 and 2003, she served in successive marketing roles at Johnson & Johnson, in the baby products worldwide business and with the McNeil nutritionals division, Splenda product line.

Between 1995 and 2000, she worked for Nestle Inc., first in the pet care division, and later promoted to the nutritional division as director of marketing. She started her career in business in 1982 at Freddie Mac and went on to hold managerial positions in leading Fortune 500 corporations, such as Pepsi and Scott Paper Co.

She earned her Masters in Management from Northwestern University’s Kellogg Graduate School of Management, and her Bachelor of Arts in communications studies from the University of Virginia. She is a charter member of the American Association of Blacks in Higher Education and serves as an executive board member on the Walter Ridley Scholarship Fund at the University of Virginia. She has served in a volunteer capacity across a number of community organizations, ranging from activities with the National Black MBA Association to tutoring students about careers in marketing. Across her career, she has received numerous corporate-sponsored awards for her leadership and success in achieving results.

 

Victoria Lozano is currently Vice President of Marketing at Crayola LLC.  In her role, she is responsible for the leadership of all marketing efforts for Crayola, including management of the existing business, new product development, consumer advertising and promotions, education marketing, market research and brand licensing.  Victoria leads a diverse team of 42 business professionals located at the company's headquarters in Easton, PA and across the country.

Prior to her position at Crayola, Victoria was Vice President of Marketing at Cadbury North America.  She was responsible for the leadership of the $1.2B Gum and Mints Portfolio across the United States and Canada.  Victoria led the overall marketing of brands such as Trident, Dentyne, Stride, Bubblicious and Certs to name a few.  In this role, she led a team of 22 marketing professionals based at the company's headquarters in Parsippany, NJ as well as in Toronto, Canada.

Prior to Cadbury, Victoria held various marketing positions with increasing degrees of responsibility with Fortune 500 companies such as the Miller Brewing Company, Warner-Lambert Company and Pfizer, Inc.

Victoria's academic background includes a Masters of Business Administration degree from New York University with a specialization in Marketing and Finance, and a Bachelor of Science degree from New York University with focus in Marketing and Classical Studies (summa cum laude).

Currently, she serves on the Board of Directors for the American Red Cross of the Greater Lehigh Valley.

 

Matt Malden is the Vice President of the Autonomy Promote division of Autonomy, an HP company. He is responsible for the product direction, strategy, positioning, sales and marketing for Autonomy Optimost, an end-to-end suite of online marketing products. These products automate pay-per-click bid management, search engine optimization, conversion optimization, as well as web analytics and reporting.

Previously, Matt was the founder and CEO of Yield Software, a successful venture-backed, cloud-based online advertising software company. He designed and launched a suite of products to automate, simplify and optimize marketing on the internet. After five years in existence, the company was successfully acquired.

Matt spent nine years at Siebel Systems as Vice President and General Manager, Products. He was responsible for all call center and customer service products delivering over $500 million in annual license revenue. Next, he co-managed a 300-person joint development effort with Microsoft and IBM in building a next-generation, service-oriented software platform. In addition, he led Siebel’s division focused on products for the public sector.

Matt began his career in software development at Oracle Corporation and in financial and strategic planning at Pacific Telesis Group.

He holds numerous patents in the areas of user interface design, computer telephony integration, call scripting, and advanced queuing and routing algorithms.

Matt earned his MBA from The Wharton School at the University of Pennsylvania where he was recognized as a Palmer Scholar. He received his bachelor’s degree in Computer Science and Economics from The University of Michigan.

 

Tim Moran has been a journalist and editor for more than 25 years. Starting at Hearst Business Publishing in the 1980s, through CMP—now UBM—in the ‘90s and early 2000s, he was held a variety of senior editorial management positions. Today he runs all day-to-day operations for Adobe’s CMO.com.

 

Dana has lead worldwide marketing and communications functions for many large companies including IBM, Thomson Reuters, CA, Acronis and most currently Intralinks. This includes corporate communications, field and channel marketing, online marketing and web, partner programs, global b-b demand generation and marketing operations. She has lead teams in developing leading edge marketing automation capabilities, metrics, website re-architecture and complete company re-branding.

 

Paul Price is CEO of Creative Realities – designers and builders of unique digital experiences that bridge the virtual and physical worlds. Under his leadership Creative Realities has grown an impressive roster of S&P 500 companies engaging its innovative experience planning, design and technology services.

Paul’s career spans 25 years consulting to leading marketers such as ExxonMobil, Coca Cola, HP and Pfizer. He has lead multiple marketing services companies spanning direct marketing, digital, retail and advertising disciplines as well as leading cross-functional combinations serving large global clients.

As Rapp’s first global president he oversaw its repositioning as a data-driven creative company with global reach, culminating in successive new business wins and award-winning direct digital campaigns.

As DDB’s first Chief Partnership Officer, he drove service innovation through its 200 agency network to support a growing roster of multi-national clients with diverse marketing services needs.

His approach is characterized by “making the brief, not taking the brief” and a collaborative management style encouraging innovative, consumer-centric approaches to the marketing challenges of the 21^st century. Born in Sydney, Australia,

Paul lives in New York City with his wife and son. He enjoys cinema, art, golf and finding the spiciest curries New York has to offer.

 

Contributing Editor Spencer Reiss joined Wired as a senior editor in San Francisco in 1996. A former a Newsweek correspondent in Asia, Africa, the Mid East and Latin America, he focuses on the global impact of innovation, ranging from telecommunications and new media to energy and the environment. His numerous Wired bylines include cover stories on Rupert Murdoch and Richard Branson, along with “Why $5 Gas is Good for America.”

In his spare time Spencer directs the program for the Monaco Media Forum, an annual gathering of online, print and broadcast leaders in Monte Carlo. He also reviews books about technology and business for The Wall Street Journal. A graduate of Dartmouth College and Columbia University, he lives in Lakeville, Connecticut.

 

During his 22 years in marketing and communications, David has held roles in the U.S and in Europe. Today, he is a Senior Vice President with HSBC and is Head of Global Banking and Markets Marketing, Americas. Prior to returning to investment banking from asset management, David was charged with raising the marketing content and RFPs to an institutional level at T. Rowe Price. He has also served as a Director overseeing institutional Global Fixed Income, FX and Emerging Markets Equity Research Marketing at Merrill Lynch. Previous responsibilities in institutional marketing for ADR research at Salomon Smith Barney and investment banking at Goldman Sachs comprise the short list of companies in a career on both the buy- and sell-side. At Reebok in the early 1990's, as a Master Trainer, he built the Fitness marketing structure for the company in Austria, Hungary and the Czech Republic. He was formerly a member of the executive committee for the Professional Association for Investment Communication Resources, the asset management industry’s professional marketing group which addresses the long-term marketing priorities and measures for asset managers. He holds an M.B.A from The Carey Business School at Johns Hopkins University, a B.B.A in Banking and Finance from Hofstra University and is a CFA Level II candidate.

 

Bob Scaglione serves as CMO at Sharp Electronics Marketing Company of America. He is responsible for the management and communications of the Sharp brand across all of its consumer and business-to-business product lines. Prior to that he served as Sr. Vice President of Marketing for Sharp’s lineup of consumer display, audio, video and appliance products.

Scaglione joined Sharp in 1989 as Sales Manager for audio/video products and also served as Marketing Manager for televisions, national sales and merchandising manager for camcorders. He also helped launch Sharp’s LCD and HDTV products while serving as the Associate VP of Sales and Marketing for the Digital Products Group.

Scaglione earned Advertising Age’s Top 50 Marketers award in 2004 based on his work on the AQUOS brand of LCD TV’s. Since 2008 he has been the Vice Chairman of the Board for the Association of Home Appliance Manufacturers. He also serves on the board for the non-profit Clean the World foundation. Additionally, he was a member of the Academy of Digital Television Pioneers and was on the Board of Industry Leaders for the Consumer Electronics Association.

Prior to joining Sharp, he was a Buyer for Abraham & Straus in Brooklyn, NY. Scaglione holds a B.S. in Marketing from the University of Scranton.

 

In her role as Chief Marketing Officer for Century 21 Real Estate LLC, Bev Thorne leads the planning and execution of the global marketing strategies for the largest real estate franchise organization in the world. She leads the strategy development and program execution of all consumer, broker and agent marketing programs. These efforts include: brand strategy and execution, direct marketing, national advertising, interactive marketing and technology, agent and broker marketing, targeted market promotions, public relations, media relations, and all internal communications. She directs the investment of the National Advertising Fund in order to increase preference for the brand in the market, to generate qualified customer leads, and to grow market share.

Thorne earned her MBA from the Wharton School at the University of Pennsylvania and has worked extensively in the areas of B2B and B2C marketing, sales, strategic branding and event management over her twenty-plus year career. She has a wealth of experience working with organizations modeled like the CENTURY 21 System. As a senior vice president, she led the marketing efforts at the Home Finance unit of JPMorgan Chase.  Prior to that, Thorne worked at AT&T for nearly two decades in a series of increasingly senior roles in both sales and marketing.  She was a recognized sales leader, and was also instrumental in key telecommunications initiatives that spanned from the launch of cellular service to AT&T's return to the local service market. She and her husband have three children, and reside on a tree farm in Central New Jersey.

 

Mr. Vener is Senior Vice President and Chief Marketing Officer for York Risk Services Group, a specialized provider of claims handling and risk services for insurance carriers and self-insured clients. York is a rapidly growing, privately held firm, having doubled in size over the past four years.   In this capacity he is responsible for branding, market research and strategy, new product introduction, communications, direct marketing and corporate culture.

Prior to joining York in 2007, he was with GE Capital for 16 years as CMO of a number of divisions and SVP of Strategic Marketing for GE Commercial Finance. He earned both a BSBA in Finance, summa cum laude, and an MBA with high honors from Boston University.

 

Jason Wadler is Executive Vice President of Leapfrog Online, having joined the company in 2000. Jason delivers leadership, strategy and innovative ideas to the organization, leading the company's marketing and business development efforts. Prior to his current responsibilities, Jason created and led Leapfrog Online's Media/Distribution, Research & Analytics and Project Management teams.

Jason has over 20 years of integrated marketing and media experience with leading consumer and business-to-business brands. Prior to Leapfrog Online, he held senior-level positions at Townsend Agency, MediaOne, Ameritech and Discover Financial Services. Jason is active in industry organizations including the IAB, the DMA, the AMA and the CMO Council. He has been a guest lecturer at Northwestern University’s IMC Graduate Program and spoken at numerous industry events including the Financial Services Marketing Forum, IAB conferences, DMA conferences and ETail.

In addition to his work with Leapfrog Online, Jason sits on the Vasculitis Foundation board and is active advising Chicago-based companies who are building companies to “make a difference”, including MightyNest, CellarAngels and Tempesta Media.

 

Patricia Walsh is the Senior Vice President of Communications and Marketing for S&P Capital IQ and S&P Indices, units of The McGraw-Hill Companies. S&P Capital IQ comprises offerings in integrated desktop solutions, enterprise solutions, and research and analytics, while S&P Indices maintains a wide variety of investable and benchmark indices.

In this role, which Patti assumed in January 2011, she is responsible for developing and delivering strategic internal and external communications plans, including branding initiatives and public relations efforts, to support the business objectives of the two brands. She is also charged with managing the brand launch for the S&P Capital IQ business through employee communications, public relations and marketing efforts, as well as developing the brand architecture to support the business.

Prior to joining these businesses, Patti was Vice President of Communications and Marketing for the Information & Media segment at McGraw-Hill, which comprised BusinessWeek, J.D. Power & Associates, four ABC-affiliate television stations, and three business information services (Platts, Aviation Week, and McGraw-Hill Construction). In that role, Patti worked with segment and business unit teams to raise awareness of the segment’s properties and expertise beyond individual industries to a broader audience, through media relations and other public relations tactics. She was also responsible for issues management, as well as for executive and employee communications, for the segment.

Prior to joining The McGraw-Hill Companies, Patti was a senior vice president in the Corporate Branding group at public relations agency Ruder Finn Inc. Before that, she spent 17 years in management and editorial positions at Dow Jones & Co., including director of internal communications and knowledge management; director of international development; editor of The Asian Wall Street Journal Weekly; and assistant managing editor of The Wall Street Journal Europe in Brussels.

Patti holds a BA in communications from Marist College.

 

Jeff Westover is VP Marketing, Promote of Autonomy, an HP Company. In his role, Mr. Westover leads marketing strategy for Autonomy's Marketing Optimization, Customer Experience Management and Business Discovery solutions including market research, messaging, positioning, lead generation and customer engagement. He is a thought leader on customer connectedness and multichannel strategies. An advocate for building brand through social media, Jeff spends much of his time championing the discipline of combining direct and indirect customer interaction analytics to form a complete customer understanding and drive intelligent action. Prior to Autonomy, Jeff was a marketing leader at industry pioneers Siebel Systems, Microsoft and Interwoven.

 

David Williams is Chairman and Chief Executive Officer of Merkle Inc. He acquired Merkle in 1988 and became its 24th employee. Today, Merkle has more than 1500 employees in locations in the United States and China and is today the nation’s largest and fastest-growing independent Customer Relationship Marketing agency.

Under David’s leadership, Merkle has sustained 25% annual growth over the last 20 years and was recognized as a market leader by Forrester Research in 2003, 2006 and 2007. Advertising Age ranked Merkle as the 15th largest marketing services agency in the U.S. and 7th largest marketing services agency specializing in direct marketing. David was recognized by Winning Workplaces and Fortune Magazine as one of America’s Best Bosses of 2006, and was the 2007 Maryland Ernst & Young Entrepreneur of the Year. 

David currently serves on the Board of Directors of the Direct Marketing Association where he also serves on its Executive Committee.  He also serves as a member of the Board of Trustees at the Howard County General Hospital: A Member of Johns Hopkins Medicine. David is a frequent speaker at industry events and has written numerous articles and white papers about topics such as Customer Relationship Marketing, Database Marketing and Analytics, Digital Media and Marketing Technology.

He began his career at Butcher & Singer, a Philadelphia-based investment bank, and holds a Bachelor of Science in business administration from Shippensburg University in Pennsylvania.