Google+

For Member Support: membersupport [at] argyleforum.com
For Client Support: clientsupport [at] argyleforum.com
(646) 839–0012
Go to Client Solutions Site
Meeting Overview

Perspectives By:

Christa Carone
Chief Marketing Officer
Xerox Corporation

Allison Cerra
Vice President of Marketing, Communications & Public Affairs; CMO Americas
Alcatel-Lucent

Aaron Davis
Chief Marketing Officer
Schneider Electric

Miles Dennison
SVP, Sales
DoubleVerify

Peter DeNunzio
President, Loyalty Business
Aimia

Joe Galvin
CMO
ClickFox

Sam Gomez
VP of Digital Marketing, Legacy Recordings
Sony Music Entertainment

Perry Hardt
Vice President of Americas Marketing
Oracle

Ashley Haynes-Gaspar
Chief Marketing Officer
GE Measurement & Control

Mark Hug
Chief Marketing Officer for the Individual Life Insurance Business
Prudential Financial

Jerry Inman
Chief Marketing Officer
7thOnline

Linda Leftrict
CMO
Laureate Education Inc.

Victoria Lozano
Vice President of Marketing
Crayola

Matt Malden
VP, Autonomy Promote
Autonomy

Tim Moran
Editor in Chief
CMO.com

Dana Prestigiacomo
SVP Marketing
IntraLinks

Paul Price
CEO
Creative Realities (CRI)

Spencer Reiss
Contributing Editor
WIRED

David Ross
SVP & Head of Global Banking & Markets Marketing, Americas
HSBC Securities

Bob Scaglione
Former CMO
Sharp Electronics Corporation

Bev Thorne
Chief Marketing Officer
CENTURY 21 Real Estate, LLC

Wm. Ritchie Vener
SVP & Chief Marketing Officer
York Risk Services Group

Jason Wadler
EVP/Strategy & Development
Leapfrog Online

Patricia Walsh
Senior Vice President, Communications and Marketing
McGraw Hill

Jeff Westover
VP of Marketing
Autonomy

David Williams
Chairman and Chief Marketing Officer
Merkle


Summary:

The good news: the economy is slowly picking up speed and consumers are a lot more connected and educated. The bad news: consumers are still being very cautious with their dollars, and have access to more means of communication. What this means for today’s CMO is a lot more pressure to demonstrate value across multiple channels to consumers of your products in a more highly competitive market for fewer dollars.

Argyle Executive Forum is bringing together leading CMOs and marketing leaders from a variety of industry verticals to discuss best-practices and innovative marketing strategies in a very discussion-based format at our 2012 CMO Leadership Forum taking place in Manhattan. The forum will focus on several areas including (but not limited to): utilizing social media to re-build brand communications, the changing role of the CMO, growth in the digital age, and marketing to today’s consumer.

Argyle meetings are by invitation only. If you did not receive an invitation but would like to inquire about attendance, please click here.

*Press policies for member meetings are set at the individual session level. Some sessions may be on the record, while others are off. Please consult the meeting agenda, which will indicate which sessions are off the record. To inquire about media presence, please click here.

Date: Thursday, January 19, 2012

Time: 7:30am – 6:00pm

Location: New York, NY
*Event location will be disclosed to attendees upon completion of the registration process.

Advance registration is required for all member meetings. Registration is not available onsite.

To download the program from this member meeting please fill out the form below:

First Name


Last Name


Title


Company


Email


Phone number


back to top ↑