Economic downturns have impacted brands for decades— and are the true test of brand strength. It is against this backdrop that Argyle Executive Forum is pleased to present “Is Your Brand an Icon of Our Time?”—a conference call co-produced with OnRequest Images and Landor Associates.

Learn which brands have earned iconic status during turbulent times through a photographic retrospective of the world’s most important, time-tested brands, presented by Landor Associates’ Executive Creative Director Richard Ford. The retrospective will be moderated by Carla Stratfold, CEO of OnRequest Images, utilizing insights from Anne Saunders, CMO of Knowledge Universe and former Bank of America and Starbucks senior marketing executive and Mike Kolleth, Global Brand Director for Dow Chemical, and will be about how great brands can leverage tough times to achieve iconic relevance tomorrow.

Please note that the limited seating for members of the advisory community is offered first to those that are supporting the event as sponsors. Participation by partnership organizations (advisory firms, vendors, etc) is limited to clients of Argyle Executive Forum. Argyle meetings are by invitation only. If you did not receive an invitation but would like to inquire about attendance, please click here.

*Press policies for member meetings are set at the individual session level. Some sessions may be on the record, while others are off. Please consult the meeting agenda, which will indicate which sessions are off the record. To inquire about media presence, please click here.

Perspectives By:

Julie Cottineau
VP Brand
Virgin Management, USA

Anne Saunders
CMO
Knowledge Learning Corporation

Jeff Culver
Former VP, Brand Management and Design
Washington Mutual (now Chase)

Richard Ford
Executive Creative Director
Landor Associates

Carla Stratfold
CEO
OnRequest Images

A Joint Event With: