Best Practices for Lead Acquisition: Keeping Sales and Marketing Aligned in the Field
1 Day Meeting
San Francisco, CA - Mar 22, 2017
As the digital era continues to transform modern consumer expectations, HR executives are grappling with modern employee expectations how to enhance the employee-employer relationship. Join Argyle Executive Forum to explore these topics further at our 2017 Human Capital Forum: Employee Experience in the Digital Era in San Francisco. Throughout a full day of thought leadership content and networking, we will focus on the most pressing issues that human capital executives are facing in 2017, with an agenda geared specifically towards CHROs, Chief People Officers, Chief Talent Officers, Chief Learning Officers and Chief Diversity Officers, as well as VPs and Directors of HR, talent, learning & development, change management, and HR analytics in a leadership role. Key topics that we will discuss include:
Our keynote presentations, fireside chats, panel sessions, and networking breaks will enable candid discussions with your peers focused on these topics and more.
We look forward to bringing together another fantastic faculty in 2017, and to hosting you alongside our community of Fortune 500 HR leaders hailing from Northern California and beyond!
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This event will feature insights from top executives, including
Today’s market transition to a digital economy is igniting unprecedented opportunities for profitability—and competition. It’s predicted that digitization is a multi-trillion dollar market, but also that this revolutions means 40 percent of Fortune 500 companies won’t exist or be relevant in 10 years.
This mass digitization of business and society is fomenting a new era of challenges, disrupting organizations throughout every industry. All companies face an extraordinary urgency now to be exponentially faster, more agile, and innovative with solutions—market-transitional solutions that change the game. This means nothing short of quickly cultivating an environment where employees at all levels and in every function are inspired and incentivized to think and act more like passionate entrepreneurs in a startup.
Alex Goryachev, Cisco’s Senior Director of Strategic Innovation, addresses disruptive programs, lessons learned and the latest advances in transforming employees into entrepreneurs. He will also focus his insights on igniting a culture of innovation companywide, as well as how this helps companies to win “the war for best talent.” In this session, you will learn:
Senior Director of Innovation Strategy and Programs
Senior Director of Field Marketing
Executive Director of Human Resources
Whole Foods Market
Vice President, Global Head of Employee Communications, Engagement, and Culture
Chief Engagement Officer
Vice President, Human Resources and Communications
Senior Vice President, Human Resources
The Digital Era and the Internet of Things proliferated the collection and analysis of hard data to enable better business decisions and improve operational efficiency as a result. While hard data is successful in measuring the statistical probability of a situation occurring, it proves insufficient when it comes to fully understanding the situation within context. How can enterprises leverage feedback collected directly from employees to align the employee experience to strategic goals and objectives? To this, big data misses the why.
From SHRM to Bersin by Deloitte, the resounding theme is ‘different by design’ – a transformation of people processes. Deloitte notes HR is now “…the steward and designer of these new people processes.” Forbes predicted that 2017 will see vanishing of silos between HR, marketing and customer experience “…in order to develop experiences.” Historical silos fall as enterprises merge disciplines to form a new complete, strategic view of enterprise interactions with all people – employees, customers, markets. Will you be ready?
Questback President, Carol Lee Andersen, will discuss five emerging trends in the use of technology to align the employee experience to strategic goals and objectives, including:
Carol Lee Andersen
President, North America
Head of Global Human Resources Solutions
Levi Strauss & Co.
Associate Chancellor and Chief Human Resources Executive
University Of California, Irvine
Chief Human Resources Officer
Director, People Experience
Many companies agree that employee engagement is a key driver of critical business outcomes like productivity, culture, and retention. But with global engagement rates remaining stagnant, we’re forced to ask: What’s the secret to moving the needle? The answer is an employee experience centered on wellbeing, one that empower individuals to build healthy habits that help them perform at their best, both in and out of this office. In this session, Chris Boyce, CEO of Virgin Pulse, will discuss the science of behavior change, key drivers of healthy habits, and the ways that a corporate strategy that prioritizes wellbeing will drive critical business results.
Recent employee engagement surveys suggest that only 1 in 3 people are fully engaged at work. This presentation will suggest that the key to improving productivity is to recognize that engagement is the outcome of a series of factors, including workforce experiences. Examples of how technology can help in transforming workforce experiences will be shared and some wider implications explored.
Chief Marketing Officer
A practical case study exploring how we have reached our cultural tipping point by changing the way we view performance, redefining the way we see leadership, and sparking the engagement of our team to ultimately create a culture of innovation. Come and hear how industries have more in common than you might think – especially when it comes to talent!
Director of Talent Management
Marathon Oil Corporation
How do you create the pull rather the push? How do you create magical moments for your employees that feel authentic and are enduring. How do you think about HR initiatives as people products? All of these questions will be answered when we reimagine the employee experience.
Global Head of Employee Engagement
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This event will feature insights from top executives, including
We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.