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Argyle 2017 Program Options

Reach Targeted Executives &
Decision Makers


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9,000+ EXECUTIVES
ATTENDED AN ARGYLE EVENT IN 2016
92% OF THE FORTUNE 100
ATTENDED AN ARGYLE EVENT IN 2016
ENHANCED CONTACT
WITH SENIOR-LEVEL PROSPECTS
PLAN EVENT SPONSORSHIP
EARLY TO INCREASE IMPACT

Audiences We Serve

By facilitating connections in a peer-to-peer, protected environment, Argyle forums are the preferred events for Fortune 1000 leaders looking to solve critical business challenges. Our invitation-only membership participates for thought leadership, networking, and strategic discussion-so make sure you are there to showcase your solutions!

The Chief Financial Officer (CFO) role has become increasingly complex as executives navigate an evolving business environment that has extended beyond traditional finance while continuing to focus on controlling costs, managing risk, and maintaining liquidity. Argyle's CFO membership is made up of over 5,100 leaders and includes CFOs, Chief Accounting Officers, Treasurers, Vice Presidents of Finance, controllers, and other senior level corporate finance leaders.
CIOs are now tasked with driving value throughout the organization, pushing IT leaders into a more strategic role within their organizations. Argyle's CIO membership has about 5,700 executives including CIOs, Chief Technology Officers, Vice Presidents/Heads of Technology, Vice Presidents of Information Technology, and other senior technology executives.
With increased risk to an organization's customer data and intellectual property, the Chief Information Security Officer (CISO) role is under increased pressure to keep these valuable assets protected. Argyle's rapidly growing CISO membership includes almost 2,000 senior leaders made up of CISOs, Chief Security Officers/Architects, Chief Technology Officers, Vice Presidents of Security, Vice Presidents of Information Technology, and other senior IT security executives.
The Chief Marketing Officer (CMO) role has grown incredibly diverse, with the rise of digital and multi-channel marketing, and growing pressures as customers demand more in an ever increasing competitive market. Argyle's CMO membership contains close to 13,000 leaders including CMOs, Senior Vice Presidents/Vice Presidents of Marketing and Brand, Heads of Social Media & Digital Strategy, and other senior marketing executives.
Customer Experience, Care, and Service leaders are now expected to create strategies that maximize customer acquisition, retention, and profitability. Argyle's Customer Experience membership includes more than 5,400 leaders made up of Chief Customer and Experience Officers, as well as EVPs, SVPs, VPs, heads and directors of customer experience, customer care, client support & service.

2017 Program Prospectus

Download to see all 2017 program participation options.

Program Opportunities

Executive Events

Argyle events offer the opportunity to meet with senior, decision making executives and lead thought leadership discussion via presentations, panel discussions and chats. Most importantly, you are able to have face to face conversations with leaders who you may have trouble reaching via other channels. Our events enable you to begin a dialog with your target accounts and develop an ongoing business relationship. Our membership audience is made up of engaged executives from Fortune 1000 companies with C-level, SVP, VP and Director job titles.

Full Day Forums

Argyle engages an exclusive membership audience of Fortune 1000 executives. Our one day forums offer solution providers access to these key decision makers by providing the ideal setting to begin engaging in face to face conversations. Participation options are tailored to fit your objectives and business needs while providing the full contact detail of all attendees for follow up.

Thought Leadership Spotlight

Deliver an exclusive presentation by one of your senior executives, and maximize networking opportunities by generating interest in your message.

Breakout Breakfast or Lunch

Reach a focused group of prospects with an intimate session highlighting your expertise, while building relationships with target accounts. You can tailor the format and topic of the session to support your specific business objectives.

Panel Participation

Position your speaker as a peer amongst industry leaders by sharing knowledge, experiences, and best practices.

Session Introduction

Enhance your visibility with members by combining your brand message with an industry speaker delivering a relevant presentation.

Network Break Branding

Achieve maximum brand exposure during the event as the exclusive sponsor of a breakfast, lunch, cocktail hour, or coffee break.

Senior Supporter

Gain visibility by highlighting your solution offering with an exhibitor table in the networking area, giving your organization additional brand presence and an opportunity to display marketing materials and thought leadership content.

Custom Events

For a bespoke event experience, Argyle can provide the same exclusive membership audience of Fortune 1000 executives in a focused and custom tailored private format designed around your specific topics, themes and goals.

Exclusive Dinner

Access targeted business leaders in an intimate environment conducive to networking and discussion.

Think Tank

Foster meaningful relationships with targeted executives that help achieve your sales and marketing goals.

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Lead Generation & Content Creation

Argyle offers solutions that enable our partners to reach our engaged membership audience of business decision makers. We work to understand your business goals and success metrics to create turnkey solutions that will deliver your target audience. A Client Success team will work with you each step of the way to make sure the execution of your program meets your objectives. We will deliver you contact details for our members who engage with your branded content and meet your lead criteria, enabling you to follow up to expand the relationship.

Virtual Events

We offer turnkey solutions that enable you to create thought leadership content that will introduce your brand to your target audience via a webcast. We capture full contact details from each registrant, which enables you to give your sales team a list of engaged, qualified leads.

Ebooks

Partnering with our expert editorial team, this turnkey solution includes a custom author and branded ebook on a topic of your choosing. It is then presented to your target audience where we capture full contact details from each registrant allowing for your sales team to follow up with a list of engaged, qualified leads.

Surveys

Know exactly what C-suite executives are thinking on any topic. Partner with our experienced research team in formulating the questions which will drive your firm’s strategic direction while positioning you as a thought leader. Our turnkey solution provides the survey instrument and data collection to gain the insight you need.

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Research Services

When deep insights, rich data and in-depth analysis are needed on a specific business topic our experienced research team provides a full featured turnkey solution. Designed to inform a broad thought-leadership positioning in the market and support long-range sales, marketing, and PR development efforts, our research product provides multiple client ready deliverables to fit your specific needs.

Client Testimonials

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  • "Networked Insights has new customers that we met at Argyle events. The team at Argyle is without peer as a result of the people that they attract and the way that they make sure that their sponsors really have quality time in an environment that's intimate enough that you can have meaningful conversation."


    Tom Hartman
    Head of Sales & Marketing
    Networked Insights

  • "I think access is really the core value proposition because the community that Argyle is able to bring together is unusual in its strength. They offer an environment that provides the appropriate level of access without being overly sales-ey."


    Josh Mait
    CMO
    Relationship Science

  • "Argyle's professional approach attracts true C-Level executives and creates the most effective networking environment I've seen. With their outstanding pre-event communication leading up to attentive support onsite, I was able to meet virtually all of my targets. It was refreshing that the attendees were eager to speak with sponsors and even asked for introductions!"


    Martha Diaz
    Senior Account Executive
    Workday

  • "We appreciate that Argyle gives us a number of avenues to reach our prospects, from their full-day forums to custom meetings, and even driving attendance to our own events. They are a great partner, collaborating with us to meet our needs and always offering unique value-add services to maximize results."


    Anthony Raftery
    Director, North America Field Marketing
    Ariba, An SAP Company

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Shape the agenda to review attendee challenges and align with your solution
Initiate face to face conversations
with executives from target companies
Obtain contact information and continue the dialogue after the event


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