2018 CIO Virtual Event: Digital Transformation Speed to Market Wins the Game
New York, NY - Jan 30, 2018
In this exclusive CMO Think Tank, Argyle Executive Forum, in partnership with IBM iX, delivers the results of a new IBM iX global study exploring the connection between belonging and the brand experiences people desire—and the significant implications for marketers. Its new research with Ipsos validates that not only is belonging a universal human need, it’s also a business opportunity: top Belonging Brands grew revenue at 3x the rate of lower performing brands over six years.
Join fellow senior-level marketing leaders to discuss how Brand Belonging can help companies design more relevant and impactful brand experiences. Topics will include:
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This event will feature insights from top executives, including
Session topics include, but are not limited to:
Chief Experience Officer
IBM iX North America
Chief Creative Officer, The Exploratory
Head of Marketing, New Business Venture
Global Head of Product Marketing
VP Brand & Design
We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.
Traveling for the event? Stay at one of our recommended hotels nearby
The following hotels are recommended by Argyle Executive Forum. Please note that we do not have a corporate rate. For details on where the event will take place, please contact your Argyle relationship manager.