2019 CX/CMO Virtual Event: Improving Business Services with Customer Insights in the Age of Data Privacy
New York, NY - Dec 05, 2019
The digital marketplace continues to challenge the retail industry, creating a new type of demanding customer that expects quick, simple, and seamless experiences across all channels. Their digital activity leaves a trail of complex retail data that can be leveraged to better understand consumer expectations. IT and Marketing leaders must now collaborate to make data accessible for the organization and effectively turn it into actionable insights and achieve ROI.
Join Argyle Executive Forum, in partnership with Bluecore, as we bring together leading IT and Marketing executives to discuss how to best personalize your reach through obtaining detailed consumer and product data at our 2019 CIO/CMO Dinner: Closing the Gap between IT and Marketing to Get Superior Actionable Customer Insights. Discussion topics will include, but are not limited to: best practices for IT/Marketing collaboration & alignment, unlocking the value of complex retail/e-commerce data, and ways of making data more accessible.
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Speakers list coming soon!
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