Customer Experience (CX)

Virtual Event

2019 CX Virtual Event:
Solving a 4000-year-old Customer Experience Problem

- Sep 17, 2019, 1:00 pm - 2:15 pm EST


Dating 4000 years ago was the world’s first customer complaint. Customer experience was not a top priority for businesses, but it mattered to customers just as much then as it does now. Fast-forward to today, where a single bad customer experience can be rapidly amplified and spread virally across the globe– damaging businesses in the blink of an eye. This makes a positive customer experience that much more important to execute. With everything moving towards digital, CX leaders are tasked with innovative strategies and techniques to better engage with consumers on websites and through the apps.

Join Argyle Executive Forum, in partnership with Bold360 by LogMeIn about lessons we can learn today from outdated customer experience practices, and learn best practices to execute an effective digital experience.

We’ll discuss:

  • Lessons Learned from past customer experiences failures & challenges
  • How to turn a customer experience failure into a winning differentiator
  • How to effectively create emotional connections with users in a digital environment
  • How merging humans and technology together can deliver superior CX

Register to view on demand

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Who Should Attend


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David Farris

David Farris

Director, Worldwide Customer Experience

EA Sports at Electronic Arts (EA)

Ryan Lester

Ryan Lester

Senior Director, Customer Engagement Technologies

Bold360 by LogMeIn

Mary Salvatera

Mary Salvatera

Sr. Creative Director Customer Experience


Geriel Thornburg May

Geriel Thornburg May

Worldwide Director of Customer Experience


Ryan Wynia

Ryan Wynia

Senior Director, Design Strategy

Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma & Texas


Download Agenda
Argyle Opening Remarks
Thought Leadership
Panel Discussion
Audience Q&A
Argyle Closing Remarks


This event will feature insights from top executives, including

Event Partner

Bold360 is the ultimate engagement solution delivering the richest customer profiles and fastest time-to-value. By leveraging the power of A.I., Bold360 helps personalize and enhance every engagement – no matter where it takes place – allowing companies to deliver better and more consistent customer experiences seamlessly across both A.I. and agent-based interactions. Bold360 delivers groundbreaking intelligence with out-of-the-box simplicity and helps agents do what they do best – be human. For more information, visit

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Sponsorship Information

Advisory Board

We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.