CX WEBINAR: Boosting your CX with Personalization
1 Day Meeting
Mar 12, 2020
The Argyle Group presents the CUSTOMER EXPERIENCE LEADERSHIP FORUM – New York City event, an exclusive gathering for senior-level CX and marketing executives in search of cutting-edge disruptive practices that leverage technology and digital platforms - and in turn, will transform their customer experience engagements in the age of AI and make it human, anywhere and anytime. Hear from leaders from top brands talk about their wins, misses, and future plans – so you can return to the office as a catalyst for change with the tools, strategies and technologies that may work for your customers.
Topics of discussion will include, yet will not be limited to:
Additionally, attendees of our Customer Experience Channel live events can earn CPE Credits!
Participants of our live Customer Experience Channel events have the opportunity to earn continuing professional education (CPE) credits. CPE certificates will be awarded on a per request basis and according to NASBA standards.
Field of Study: Communications and Marketing
Level: Intermediate to Advanced
Advanced Prep: None Needed
Delivery method: Group Live
Number of credits: up to 6
Refunds: Since there is no charge to attend this event, there are no refunds following registration
For inquiries as well as complaints concerning this event, you are welcome to send an email message to email@example.com.
Executives, aspiring executives, and other driven professionals working in:
If you'd like to recommend a speaker, please email firstname.lastname@example.org
Over the past few years, a wide variety of digital transformation programs have been utilized to enhance, streamline, and improve business functions, and most notably, have also offered valuable CX insight and delivery. By implementing the digital tools currently available, such as AI and other powerful digital software and platforms, which are designed to analyze and predict customer behaviors, including reactive behavior, your organization can tap into new and improved CX best practices.
In this session, your key takeaways will include:
Join us for these intimate group peer-to-peer Table Talk discussions, whereas topics of discussion will be based upon the topics you indicated you would like to discuss further, as per your answers in Argyle’s pre-event insight survey. In these off-the-record exchanges of ideas, session attendees will have the opportunity to share their greatest challenges, pain points, and real-world decision-making efforts & solutions to said obstacles.
Voice of the Customer (VoC) programs have become an established roadmap to delivering enriched customer experiences, engaging employees, and driving business change and growth. However, how do you capture the VoC so to drive change and deliver powerful ROI when it has becomes harder to differentiate your business through product offerings and price?
Attend this session to learn more about:
With more than 50% of web traffic coming from mobile devices, mobile has quickly become the new standard for CX and marketing initiatives. Over the years mobile internet usage has surpassed desktop usage - and companies that develop their products and surveys using a mobile-first approach are more likely to succeed with their intended objectives. For many consumers, it’s their first interaction with a brand and they expect your mobile website to function just as well as your desktop version. That said, meeting, and/or exceeding those expectations is vital to earning loyal customers.
In this session, topics of discussion will include:
Attend this session to learn more about the various technical applications that can offer your organization personalized, flexible, secure, and scalable enterprise CX.
This session will dive into Customer Experience in one of the most B2C industries ever...banking!
Topics of discussion will include:
Head of Innovation
HSBC Bank USA
A lot of organizations talk about Service Design, but not all practice it. The definition of Service Design as it relates to CX is the activity of planning and organizing people, infrastructure, communication, and material components of a service in order to improve its quality. When it comes to CX, how do you establish an Enterprise, Service Design-based culture around CX Research, when the enterprise in question doesn’t allow the basic operational tenets you need?
In this session, topics of discussion will include, yet will not be limited to:
Vice President, Customer Experience
As CX and marketing executives, prioritizing and managing the endless forms of CX communications that come in on a daily basis can feel quite overwhelming at times. How do you determine which platforms and channels deem your highest level of urgency – and in turn will have the greatest impact on your overall CX programs?
In this session, we will conduct a lively group conversation regarding the below topics:
As a CX leader, omni-channel is certainly a catchphrase you’re very familiar with. By implementing an omni-channel CX approach, you’ll be able to maximize your opportunities to target your customer in the right place, and at the right time. However, it’s important to note that all omni-channel experiences will use multiple channels, but not all multi-channel experiences are omni-channel. You can have amazing mobile marketing, engaging social media campaigns, and a well-designed website. However, if they don't work together, it's not omni-channel.
In this session, topics of discussion will include:
Unwind with your colleagues over cocktails and great conversation. We'll also be holding a prize drawing, and you must be present to win!
This event will feature insights from top executives, including
We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.